The Ferrari Phenomenon provides a fresh
perspective on the world’s most charismatic car manufacturer and its iconic
founder, combining everything from little-known history and biographical
details of Enzo Ferrari and a virtual tour of the Ferrari factory and grounds,
to unexpected facts on everything from one-off cars and race statistics and guidance
on what to do when you visit Maranello. To develop this variety and detail
required the international expertise of insider Luca Dal Monte, who was head of
Ferrari’s North American press office before returning to Italy as director of
Maserati’s worldwide press and public relations operations, and Motor Trend editor
and best-selling author Matt Stone. Together their research and interviews
bring unexpected stories to light, taking the reader behind the scenes, giving
even knowledgeable Ferrari afficionados material they didn’t know. Thousands of Ferrari books
have been published and more come every year, but The Ferrari Phenomenon is one
of the few that is indispensable to every fan of the Prancing Horse.